Syndicated Studies & Research
Enable your insights team to deliver fast, actionable global data that keeps shoppers at the center of your strategy.
Loading content...
Loading content...
Key features
Key features
Loading content...
Learn more about the new NielsenIQ Omnibus Study
Reports
Reports
- 2024
Shopper Trends
NIQ’s Shopper Trends is an annual syndicated Survey-Based Solution that leverages over a decade of trended data with comprehensive coverage across 50+ markets, delivering in-depth insights into shopper and category trends.
- 2023
Shopper Trends
With NielsenIQ Shopper Trends reports, you can gain a comprehensive view of grocery retail trends, understand banner equity tracking and receive an in-depth analysis of the changing shopping patterns, attitudes and behaviour across the globe.
Reboot for the Mood
The year 2022 ended with a GDP recovery, and yet the devaluation of the EGP & the inflated cost of living have had a major impact on many consumers in Egypt. Most of the population are inching towards low financial confidence for the next quarter of 2023. Consumer mindset is shifting towards buying only essentials & buying lesser quantities or smaller. Reboot for the mood syndicated study helps you to reboot your business decisions to meet the new mood of Egyptian consumers.
Consumer Durables landscape mapping in Indian Household
Gain a comprehensive understanding of periodic measurement of ownership & future purchase intention of consumer durable categories through NIQ's syndicated study on Consumer Durables. The study is crucial for OEMs to determine which categories will be "trending" in the future. Moreover, the study will also help recognize the benefits of exploring related categories within consumer durables and electronics. For example, if a consumer already owns a Dishwasher, the likelihood of him owning a Washing Machine. The study will also map the specific configuration being used and intended configuration of durables consumers plan to buy in their future purchases.
- 2022
Shopper Trends
An annual study that provides a comprehensive overview of the grocery retail environment trends, banner equity tracking (across various channels) and in-depth analysis of changing shopping patterns, attitudes and behaviour in 50+ markets globally
Unlocking Recessionary Consumption
Since the peak of COVID-19, consumer confidence levels have plummeted to the lowest level recorded in 15 years and this comes as we find ourselves in the very early stages of the worst global economic recession since the great depression.
Product discovery drives satisfaction with purchase experience in India
NielsenIQ and J.D. Power have collaborated to relaunch the J.D. Power 2022 India Sales Satisfaction Index Study (SSI)SM. The study explores the nuances that a vehicle buyer goes through during the journey of buying a car.
Syndicated Studies & Research: Mapping the transformation in today’s Gamers & the Gaming Industry
The gaming industry today seems to have undergone major transformation. This shift can be attributed to the evolution of gaming habits and behavior and the fulfillment of the emotional and functional needs of today’s gamers.
Finance State of Play
This report provides Banking, Insurance, Investment & Fintech companies with a 360º view of the current financial state of play to strategize, innovate & grow their business both locally and globally.
Lorem Ipsum...
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis felis arcu, pulvinar a ipsum vel, elementum pharetra massa...
- 2021
Shopper Trends
An annual study that provides a comprehensive overview of the grocery retail environment trends, banner equity tracking (across various channels) and in-depth analysis of changing shopping patterns, attitudes and behaviour in 50+ markets globally
Unlocking Recessionary Consumption
Since the peak of COVID-19, consumer confidence levels have plummeted to the lowest level recorded in 15 years and this comes as we find ourselves in the very early stages of the worst global economic recession since the great depression.
What's next in Automotive Industry
Nielsen Global Automotive Syndicated study provides OEMs, OESs and Organizations involved in the Automotive industry with a holistic understanding of the customers' behavioral changes and unveils the growth accelerators supporting organizations to adjust their strategies at the Global and Country Level.
Gaming - The Ultimate Entertainer
This study provides User understanding and analysis to understand profile, segments, habits, preferences, motivators & expectations from service providers.
Finance State of Play
This report provides Banking, Insurance, Investment & Fintech companies with a 360º view of the current financial state of play to strategize, innovate & grow their business both locally and globally.
Lorem Ipsum...
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis felis arcu, pulvinar a ipsum vel, elementum pharetra massa...
- 2020
Global e-commerce Study
Our global study provides online retailers and manufacturers with a 360º view of e-shoppers to develop strategies to increase loyalty and spending.
New Normal Shopper
Learn how to quickly adapt to shifting consumer behaviors and unique segments within channels, store types, categories, brands and packs.
Resetting Travel Decisions
The insights will provide inputs to industry stakeholders to plan and streamline efforts for addressing potential travelers' needs.
Alcoholic Beverages Shopper Behaviour
While alcoholic beverage sales were hugely impacted by COVID-19, it remains to be seen how these new behaviors will continue in the future. Find out more about the latest trends to be prepared for what's to come.
How COVID-19 is Shaping The Future of Personal Care
Our global study reveals how restricted living and new social distancing habits are impacting the future of specific skincare and cleaning habits, which in turn are creating new opportunities for marketers.
How COVID-19 is Shaping The Future of Personal Care
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Duis felis arcu, pulvinar a ipsum vel, elementum pharetra massa...
Loading content...
Loading content...
Loading content...
How can we help you?
We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we'll work with you to find a solution that makes your life easier.
