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Report

Consumers care about sustainability—and...

A joint study from McKinsey & Company and NIQ examines sales growth for products that claim to be environmentally and socially responsible.

Report

DTC Brands: Revisiting an online-first...

Can a brand survive by only being online? NIQ explores this question to understand the complexities that are reshaping the DTC marketplace.

Analysis

Consumer Outlook 2023

NIQ's Consumer Outlook survey for 2023 shows that consumers are increasingly cautious about their purchasing decisions.

Commentary

Gen Z is is reshaping the future of shopping

Here are 7 ways Gen Z is driving new attitudes towards shopping and popularizing new channels of retail in 2023.

Report

Diverse Voices: Black consumer influence and...

Download our latest Diverse Voices report to learn more about the wants, needs, and habits of black consumers in the US.

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Featured

Featured

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Consuming less, spending more: CPG prices rise again in January

Consuming less, spending more: CPG prices rise again in January

Americans and Canadians are shopping like the recession is here

Americans and Canadians are shopping like the recession is here

Consumers care about sustainability—and back it up with their wallets

Consumers care about sustainability—and back it up with their wallets

Consumer Outlook 2023: The unsettled state of global consumers

Consumer Outlook 2023: The unsettled state of global consumers

Manufacturing

Manufacturing

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What consumers are craving: Understanding trends in the cocoa industry

What consumers are craving: Understanding trends in the cocoa industry

Omnichannel Assortment Optimization for Emerging Brands

Maximizing Beverage Alcohol sales in Western Europe requires a 360-degree market view

Maximizing Beverage Alcohol sales in Western Europe requires a 360-degree market view

Retail

Retail

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India’s FMCG price growth drops to single digits after 6 quarters of double-digit increases

India’s FMCG price growth drops to single digits after 6 quarters of double-digit increases

Boosting multigenerational workforce engagement by ‘consumerizing’ the experience

Boosting multigenerational workforce engagement by ‘consumerizing’ the experience

What’s happening with rose wine?

What’s happening with rose wine?

6 transformative retail trends for 2023

6 transformative retail trends for 2023

7 ways Gen Z is reshaping the future of shopping in 2023

7 ways Gen Z is reshaping the future of shopping in 2023

Here are 7 ways Gen Z is driving new attitudes towards shopping and popularizing new channels of retail in 2023.

Health & Wellness

Health & Wellness

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Growing importance placed on sustainability when choosing brands in Asia Pacific

Growing importance placed on sustainability when choosing brands in Asia Pacific

2023 State of the beauty industry

2023 State of the beauty industry

Top Wellness Trends for Emerging Brands in 2023

Top Wellness Trends for Emerging Brands in 2023

DTC Brands: Revisiting an online-first strategy for the Omni evolution

DTC Brands: Revisiting an online-first strategy for the Omni evolution

E-commerce

E-commerce

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NIQ QA Regression Page with All NIQ Custom Blocks and Other Elements – DEV

NIQD-912 – Finalize search terms for Empathy Tool / Product Finder

Driving success through challenges

Driving success through challenges

How to adapt to US online retail trends in 2023

How to adapt to US online retail trends in 2023

Data Science & Analytics

Data Science & Analytics

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NIQD 886 Core block Theme.js test

NIQD 886 NIQ Blocks Theme.js test

NIQD 886 NIQ Pattern Blocks Theme.js test

NIQ QA Regression Page with All NIQ Custom Blocks and Other Elements – DEV

Marketing & Trade

Marketing & Trade

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Powerful Marketing

BevAl Holiday Shopping Outlook and Opportunities for Emerging Brands

BevAl Holiday Shopping Outlook and Opportunities for Emerging Brands

Video: Athletic Brewing Co-Founder shares how he helped revive the non-alcoholic beer market

Find the best customer segments to target in a cluttered market

Find the best customer segments to target in a cluttered market

The changing story of sustainability

The changing story of sustainability

The next five years are critical for businesses to meet the changing story of sustainability and adapt to consumer demands.

Innovation

Innovation

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NIQD-912 – Finalize search terms for Empathy Tool / Product Finder

Driving success through challenges

Driving success through challenges

The 3 key roles of impactful package design elements

About face: The shift away from facial coding technology

About face: The shift away from facial coding technology