NielsenIQ and GfK
complete combination

NIQ and GfK together offer the Full View™, the world’s most complete and clear view of consumer buying behavior combined with unparalleled omnichannel coverage, data platforms, and predictive analytics.

Solution spotlight

Do you have a full view of your sales?

Capture fully integrated online and offline sales data to unlock the value of true omnichannel measurement with NIQ Omnisales.

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Get to know us

Solutions

Our solutions uncover the most granular details to inspire the big picture ideas, helping business leaders envision the future and take decisive action.

Diversity & Inclusion

Our century-old legacy holds diversity and inclusion at its core. We win when our people are empowered to be themselves.

Careers

We transform how people understand the world. Your work will redefine what’s possible for both our clients and your career. Join us and change the landscape.

Amplify your business with a reliable partner

The NielsenIQ Partner Network makes it simple to find the right solution for your specific business need. Choose from a network of thoroughly vetted partners and avoid the hassles of data management and third-party agreements.

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