Powering the future of

Ready for disruptions in digital commerce?

The rise of online is disrupting the course of the FMCG industry. With consumers becoming channel agnostic and redefining their expectations of retail, many are now mixing purchases across online and physical store channels.

For FMCG manufacturers and retailers, understanding the trends shaping the e-commerce industry is critical for survival.

Future-proof your business with our e-commerce solutions.

Podcast series: Let’s talk E-commerce!

Welcome to “Let’s talk E-commerce!”, our new video podcast series that will give you a full view on omnishopping around the globe, featuring the NIQ e-commerce leaders and some exclusive industry guests. From the latest e-commerce trends to online events, from optimizing the digital shelf to e-commerce innovation, each episode will shed light on the e-commerce hot topics for FMCG retailers and manufacturers.

Watch or listen now!

The future of ecommerce around the globe.
On-demand webinar
On-demand webinar

E-Commerce Success in 2023 and Beyond

Industry leaders and NIQ experts shared wide view of the e-commerce landscape across the globe, provide forward-looking vision and actionable insights based on in-depth analysis to help manufacturers and retailers strategize and succeed in this omnichannel world for 2023 and beyond. 

The age of the “now” consumer

Convenience is now more of a retail concept than a retail channel and e-commerce is increasingly catering to this growing need of consumers for quick, hassle free access to products. Propelled by the Covid-19 pandemic, online commerce continues to see a steep rise in adoption, especially in consumer groups who were infrequent users of the channel or were completely offline shoppers – becoming the “now consumers”.

To understand these “now” consumers, your brand needs reliable and accurate FMCG insights, both offline and online, to drive successful business strategies – there’s no room for blind spots!

To build for the next normal, NIQ has identified three pillars for brands to win in the age of the “now consumer”.

The future of ecommerce and winning the consumer.

E-commerce: Is it tepid or hot among today’s consumers?

The pandemic accelerated e-commerce channel growth, turning more consumers on to omnishopping. NielsenIQ explores if inflation and growing cost-consciousness among consumers will continue to provide tailwind to e-commerce.

13 December 2022, 3 mins read

Maximizing e-commerce opportunities

Our data and insights allow you to make informed decisions to understand and engage with the now consumer. Our solutions can help you and your e-commerce teams to:

  • Understand how you’re performing in the marketplace, online and offline, to create actionable and performance-oriented strategies to fuel your growth
  • Optimize digital shelf performance – improve product development, differentiation, assortment and availability
  • Drive effective marketing, promotion, and distribution strategy across your e-commerce stores
  • Predict future trends to build forward looking strategies
  • Explore new cross border opportunities
  • Navigate e-commerce metrics like keyword search, shopping cart analysis, etc.


“We use Foxintelligence by NIQ to accelerate our digital transformation. We now have an all-in-one tool to read the market. We have the ability to act and react in near-real-time.”

Lionel Devidal, Digital & E-commerce Director, Sephora 
Lionel Devidal

“Data Impact has helped us measure our share of search more precisely. We also rely on their benchmarking reporting to detect the categories where we need to boost our SOS. Plus, the support team really knows their stuff and offers lots of powerful insights.”

Michael Hogenbirk, ERetail Marketing Manager, Ab InBev 
Michael Hogenbirk

“Foxintelligence by NIQ enables us to build 3-year forecasts and strategic plans.”

Séverine Geoffroy, Digital Executive Commercial Director, Carrefour
Contact us
Contact us

Power your e-commerce strategy

Get in touch with us for accurate data and actionable insights.

Related insights
Related insights

How to improve the online shopping experience

29 March 2022, 2 mins read

Online shopping events—a game changer

02 June 2022, 1 mins read

Social shopping is the future of e-commerce

25 April 2022, 2 mins read

Surviving the fragmented e-commerce marketplace

The fragmented e-commerce marketplace

18 August 2021, 3 mins read

Double Days drive consumer goods sales in Asia

20 April 2022, 2 mins read

Need-to-know trends about new online shopper statistics

08 December 2021, 2 mins read

2021 global cross-border e-commerce insight

04 November 2021, 1 mins read