Meeting Evolving Shopper Needs in 2023 and Beyond


Meeting Evolving Shopper Needs in 2023 and Beyond

Today, more consumers are shifting their spending habits to combat growing economic insecurity, supply costs are high, and war and weather events are ongoing. This is leaving many brands in the dark as they scramble to keep pace and stay on shelf.

With so many factors impacting demand and consumers in a state of uncertainty, where should you even start to get your products positioned correctly?

To help you better understand the state of shoppers in 2023 we’ve compiled some of the biggest trends impacting consumer behavior in an easy-to-read eBook for you.

Meeting Shopper Needs Requires Expert Data and Insights

In this eBook, we’ll share some of the most important factors impacting shopper behaviors, how to identify them, and the ways you can overcome them or use them to your advantage.

You can think of this as the go-to resource to help you better understand consumers in 2023 and build a better plan to align your brand.

In this eBook, we’ll look at:

  • The State of the US Shopper
  • Shoppers and Inflation
  • Shoppers and Sustainability
  • The Omnichannel Shift
  • And More

Get the Full ViewTM of Consumer Behavior with NIQ

Keeping pace with the shifting consumer demand requires accurate and robust data. NIQ offers a range of solutions to help brands of all sizes get the Full View of the market.

For emerging brands, Byzzer™ by NIQ’s reporting solutions, you can have all the data you need at your fingertips. Byzzer™ provides breakdowns of a wide range of attributes and markets in easy-to-digest reports. Best of all, we’ll show you how to leverage this information for your action plan.

Interested in more valuable insights like these?