Introduction | RMS Process | Sample Design | Quality | Coding | Pricing | Promotion | Sales & Share | Distribution | Non-Participating Retailers | Coverage | RMS Arcade

Where does NielsenIQ data come from?

Learn about the steps Nielsen takes to get Retail Measurement Services data from retailers’ shelves to your business.

How does NielsenIQ ensure data quality?

This video provides a look behind the scenes at the teams and processes that make it possible to provide your business with relevant, accurate, consistent, timely, cost effective and high quality RMS data.