Powering Informed Decisions with Advanced Analytics

Gain a 360° view of what drives consumers’ decisions and build actionable analytics that generate consistent and accelerating growth. Designed for the FMCG industry, make Advanced Analytics work for you.

Analytics Talks

Simon Trott, Western Europe

Profitability is in the center when making complex business decisions

Simon Trott, Advanced Analytics Leader in Western Europe, talks about focus areas to maximize profitability and shares winning tips to drive the greatest results for your business reinforced by data and analytics solutions.
Agnes Szucs Villanyi, Eastern Europe

Data itself is not enough

Agnes Szucs Villanyi, Advanced Analytics Leader in Eastern Europe, shares her recommendations to invest in the right business areas.
Martin Hernandez, SVP Latam

Achieve revenue growth with the right models

Martin Hernandez, SVP of Advanced Analytics Latam walks through some of the key industry challenges and shares his advice on how to capture the greatest opportunities.
Intro to Advanced Analytics

A data-driven strategy to overcome external pressures

As the world continues to change, the ability to quickly pivot to adapt to market dynamics is essential. With Advanced Analytics, CPG companies can become more flexible, cooperative, and innovative to grow revenue and defend shares.

Education

Recalibrating with Advanced Analytics: 5 resolutions for 2023

Navigate the impacts of inflation and stay relevant to consumers with these five data-backed resolutions for 2023 from NIQ.

13 December 2022 , 3 mins read

Overview

Right insights at the right time

Accelerate profitable growth with NielsenIQ Advanced Analytics. Designed to diagnose what happened, predict what will happen, and prescribe what to do about it.