Top Wellness Trends for Emerging Brands in 2023


Top Wellness Trends for Emerging Brands in 2023

In January, Sherry Frey, Vice President of Total Wellness at NielsenIQ hosted a webinar diving into the trends we’re seeing emerge in 2023.

To make the valuable information even more actionable for emerging brands, we’ve broken it out into this easy-to-use eBook covering the shifts in wellness products and consumer behaviors.

Download the free eBook below to get actionable insights and plan for tomorrow and beyond.

Emerging Wellness Brands | A Look Ahead

In this eBook, we’ll share some of the most important health and wellness trends shaping the face of CPG brands in 2023. This includes looking at shifting consumer behaviors, trending product attributes, and how they impact your brand’s growth.

In this eBook, we’ll look at:

  • How consumers are approaching healthy living
  • What behavioral changes you can expect in an inflationary climate
  • What forces are shaping the health priorities of shoppers
  • The top wellness trends to watch in 2023
  • And More

Better Plan for 2023 with NIQ

Understanding the state of the current market, your position in it, and evolving trends hinges on your ability to access up-to-date and accurate data. NielsenIQ tracks 1,000+ attributes across total store and 250+ NielsenIQ-only attributes and can get granular with Product and Label Insights.

Learn more about our Total Wellness offerings and sign up for a demo to see product attribute data in action. Our team is always here to help you get the data you need when you need it.

As an emerging or growth CPG brand, the power to emerge on top of the wellness landscape rests in your hands. Fortunately, our Byzzer™ platform can help by providing comprehensive reports that help you understand shoppers’ needs and behaviors better. Best of all, we’ll give you actionable insights so that you know what to do next to grow your brand.