The 2023 US Outlook for Emerging CPG Brands


The 2023 US Outlook for Emerging CPG Brands

2022 was a challenging year for many brands. Between inflationary pressures, supply chain issues, and shifting consumers behaviors there has been a lot going on. So, what does this mean for the CPG Outlook for Emerging Brands in 2023?

Unfortunately, planning for demand and a shifting market in the coming year will be a bit complicated. But, not everything on the horizon looks bleak. In fact, there look to be many opportunities for emerging and growth brands to make moves and continue to grow.

The US State of CPG for Emerging and Growth Brands in 2023

With 2023 nearly upon us, emerging and growth brands are building out their growth plans in a tumultuous environment. But, how can you make a strong plan with so many variables at play?

To make things a little easier for emerging and growth brands, we’ve put together this overview of the state of the market and addressed trends that we believe you need to consider in your 2023 planning.

In this eBook, we’ll look at:

  • The state of inflation and cost-of-living issues
  • Shifting consumer behaviors
  • Sustainability and product attribute alignment
  • Omnichannel sales growth
  • And how you can use this info to plan for 2023

Better Plan for 2023 with NIQ

Understanding the state of the current market, your position in it, and evolving trends hinges on your ability to access up-to-date and accurate data.

With Byzzer powered by NIQ’s reporting solutions, you can have all the data you need at your fingertips. Byzzer provides breakdowns of a wide range of attributes and markets in easy-to-digest reports. Best of all, we’ll show you how to leverage this information for your action plan.

Interested in more valuable insights like these?