NIQ’s in-depth look at fast-moving consumer goods e-commerce sales within the Canadian marketplace
The staggering drop in e-commerce sales from the uncertain Covid era market to the post-Covid world has broader implications for FMCG brands, both in Canada and globally. Although buoyed by current-day in-store sales, businesses need to recalculate and adjust their marketing initiatives if they wish to stay ahead.
In this webinar our team of business analyst experts will give a comprehensive look at:
- The crucial hotspots and nuances of e-commerce overperformance across markets and spaces
- The emergence and causes of “fast trade” in global markets, by consumer category and region
- Rates of stabilization & growth in Canada and beyond
- The emergence of disruptive delivery and pick-up trends within the e-commerce space