BevAl retailer spotlight: Wine.com - NIQ
Education

BevAl retailer spotlight: Wine.com

Education

BevAl retailer spotlight: Wine.com


With wine sales growth slowing, identifying pockets of growth is more critical than ever before for wine brands—especially in an omnichannel environment.

Now, brands can license Wine.com’s unique online wine sales data via NielsenIQ Key Account Data (KAD) and gain visibility into the otherwise opaque online wine space.


Online wine sales, revealed

With over 20,000 wines for sale—an assortment 10 times larger than the average specialty wine store and 20-30 times that of the average grocery store—Wine.com’s sales data reveals unique insights into what’s trending in wine. The company’s vast assortment, information resources and live chat wine experts have changed the game in online wine discovery, driving retail sales of wines from nearly every varietal, region, and price point—from everyday wines to cellar-worthy collectibles.

Combined with additional measurement tools like e-commerce sales measurement and brick and mortar retail sales measurement, this unique data will help you more fully understand what’s happening in the wine space, where growth opportunities lie, and how your brand fits in.

Learn more below.