NIQ Brandbank

Access a Library of Competitor Content

Utilise one of the most comprehensive databases of brand approved content in the world to drive exceptional experiences.

Overview
Overview

Power your digital growth strategy today

To meet the demands of today’s shoppers, product attribute metadata has emerged as a “must-have” complement to legacy data sources for CPG brands looking to differentiate to win omnichannel market share and build lasting loyalty.

Leverage data beyond the pack
Understand the competitive landscape
Current and accurate product data
Description
Description

Make your products more discoverable

If you want to drive better discovery for your products, you must be prepared to invest in going beyond the pack.

With only a limited time to capture your shoppers attention you need to focus on their priorities: health and wellness/lifestyle, sustainability, allergen avoidance and convenience/preparation and usage.

Key features
Key features

1

Power category planning

Access full back of pack data for selected products or categories from the largest global database supplier

2

Activate shopper metadata

Access beyond pack claims including health and wellness and sustainability for your own products plus specific products or categories

3

Win todays shopper

Enhance your shopper experiences with shopper metadata that will answer all your shoppers’ questions and result in increased baskets

Resources
Resources

How can we help you?

We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we’ll work with you to find a solution that makes your life easier.

Related
Related